Published by Liz on December 12, 2022

Take a digital marketing course today

Digital marketing, which is promoting a business by using the internet through computers, tablets and smartphones is becoming an essential tool in the toolbox of business marketing and without this element of advertising a business it is very difficult to achieve the success that any company desires. For new businesses or those that have been…

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Published by Liz on October 19, 2022

Finding the right platform to market your business

Marketing a business can be tricky. There are so many different places in which you can advertise you may not know where is best to invest your time and money. For some businesses, the best place to advertise is through their website and therefore they need to be found on the search engines such as…

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Published by Liz on April 27, 2022

Does professional marketing for your business pay for itself?

When looking at your business budgets it can be tempting to try to scrimp and save money wherever you can but sometimes it can actually be of detriment to your business to cut costs too much especially when it comes to marketing. You may think that by doing the marketing yourself you could save a…

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Published by Liz on October 16, 2021

Good old networking – still a place in marketing?

Networking was about long before marketing moved more in to the digital era. Good old fashioned networking was what got many businesses off the ground that are still highly successful today. Using online marketing methods such as Pay per Click or social media advertising can be easier, but word of mouth is still a common…

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Published by Liz on August 26, 2021

Using video footage in your marketing strategy

Competition to attract new business is high currently so companies are looking for new and innovative ways to promote their business. Video has become a popular feature in many successful advertising campaigns but is it an essential tool for your business and what are the financial implications? Many companies use television advertising to promote their…

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