Published by Liz on July 5, 2020

Using CRM to create successful marketing campaigns

CRM or customer relationship management uses software that facilitates businesses to expand their customer communications and sales. The majority of companies want to build relationships with their client base as this leads to increased sales and encourages customer loyalty, so how does a CRM system help to make your business marketing campaigns successful? In basic…

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Published by Liz on September 7, 2018

Training for your CMS system

If you have a website that has a content management system attached to it, it is vital that you fully understand how to use it before you start. Making changes through a CMS system can cause your website to crash or for certain pages, or elements to stop working. Depending on how the site has…

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Published by Liz on August 7, 2018

Integrating your CRM in to your website

If you use a CRM system such as Sales Force or Iris then you may want to link it in to your website to allow your customers to login via your site and carry out certain actions. It may be that you want to give them the ability to view and change their contact details…

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Published by Liz on November 20, 2017

CRM Return on investment

If you are a business owner then you will probably be aware of the different types of customer relationship management systems out there. Depending on how larger your business is and how many customer you have, will help you decide which CRM system is right for you. With any purchase for a business, it is…

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Published by Liz on May 29, 2017

The advantages of a bespoke content management system

There are many advantages to using a bespoke or custom CMS, but if you are a small business who is looking to stay small, then it may not be recommended. A customer CMS system will often cost a lot more that an off the shelf CMS and therefore as a small business you may find…

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