Published by Liz on January 27, 2022

Enhance your marketing by using CRM

Having a positive relationship with clients can be said to be crucial to any business whatever its size and often results in higher sales and customer loyalty which is so important in this sometimes cutthroat marketing environment. A CRM system or customer relationship management system helps businesses to develop more successful marketing campaigns by using…

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Published by Liz on December 31, 2021

Digital marketing for beginners

Competition for business is stronger than ever as businesses of all sizes are competing to have their voice heard. So how do you give yourself the best chance of standing out? In essence, this comes down to knowing exactly what your goals are, who your audience is, and what the most effective ways of getting…

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Published by Liz on September 6, 2021

What is a CRM system and should your business have one?

Lots of businesses make the mistake that a CRM system is only needed for large organisations, but the beauty is that many of them can be tailored to your specific needs and requirements. If you do not need a section that manages staff members and timesheets then you do not need to have that. A…

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Published by Liz on January 10, 2021

Online marketing for a new business venture

Running your own business successfully involves many factors one of which is how to promote your business in such a way that it will grow your target audience and maximise the profit that you want to achieve. It is essential then that the online marketing strategy you choose to use for your business so that…

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Published by Liz on July 5, 2020

Using CRM to create successful marketing campaigns

CRM or customer relationship management uses software that facilitates businesses to expand their customer communications and sales. The majority of companies want to build relationships with their client base as this leads to increased sales and encourages customer loyalty, so how does a CRM system help to make your business marketing campaigns successful? In basic…

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